【名人專訪－洪文能】Celebrity Interview - Hong, Wen-Neng
深度旅行體驗，打造中台灣國際Inbound市場
Experience In-depth Travel. Create international inbound market in central Taiwan.
氣侯宜人的中台灣位於南來北往中心要點，由中彰投苗等縣市區域組成，觀光資源豐沛多元，加上物價消費比起北部地區更為合理，非常適合作為國內外遊客的旅遊行程。
With the pleasant climate, central Taiwan located in the center from south to north. It is composed of Taichung, Changhua, Nantou and Miaoli. The sightseeing resources is abundant and diverse, and the living cost is more reasonable than northern Taiwan. It is a great choice for domestic and foreign tourists.
深耕台灣，積極推廣在地觀光的洪文能先生，曾任交通部觀光局駐日6年，駐日期間見識到日本政府將不同行政區域進行區域整合推廣，成功創造國際旅客inbound市場，目前擔任南投縣大日月潭觀光產業發展協會首席顧問的他，也借鏡日本，設計出有別於走馬看花的行程，以深度體驗為主題的在地文化套裝行程。
Hong, Wen-Neng, who deeply cultivating Taiwan and promoting local tourism, has been deputy director of Taipei Economic and Cultural Representative Office in Japan for six years. During that period, he saw The Government of Japan integrated and promoted different administrative regions. It successfully created the inbound market of foreign tourist. As the chief consultant of Nantou County Sun Moon Lake Tourism Industry Development Association, he takes the successful experience of Japan as the model to create the in-depth local cultural package tour.
洪文能先生表示，南投全縣有41座高山峰巒堆疊而成的綠海美景，美麗的日月潭擁有被CNN評選為世界最美的自行車道之一！台中觀光景點多如繁星，如高美濕地、國家歌劇院；彰化鹿港老街古蹟、田尾花卉景緻等，與苗栗的桐花、木雕、客家菜、溫泉等在地特色資源，顯示中台灣早已具備足夠的力道躍上國際觀光舞台。
Hong, Wen-Neng said that there is a gorgeous ocean scene of 41 mountains in Nantou County. The beautiful Sun Moon Lake was selected as one of the most beautiful bike trial in the world by CNN! There are so many sightseeing spots in Taichung, such as Gaomei Wetland, National Taichung Theater, Lukang Old Street and monuments in Changhua, Tianwei Highway Garden; Tung Blossom, wood carving, Hakka dishes and hot spring in Miaoli. It shows that central Taiwan has already got the power to shine on international stage.
期待未來政府能積極協助各縣市進行旅遊資源整合，再增進國際城市間的產官學交流互動，透過民間企業推動深度旅遊體驗行程，三方環環相扣，肯定能提升中台灣整體的觀光旅遊競爭力，邁向國際市場，開拓出更遼闊的藍海觀光商機！
Looking forward the government can actively help each city and country to integrate tourism resources, enhance the interaction between industries in international and promote in-depth travel itinerary through private company. These definitely can make the tourism competitiveness of central Taiwan higher and broaden the business opportunity!
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洪文能經歷 Profile of Hong, Wen-Neng
國際觀光飯店工作經歷12年（雲品溫泉酒店及溪頭米堤大飯店），曾任交通部觀光局國際組專員、交通部觀光局駐日副主任及南投縣政府觀光處處長，現為南投縣大日月潭觀光產業發展協會、南投縣觀光協會、彰化縣旅遊產業協會及台中市旅遊協會等專業顧問。
Hong, Wen-Neng has worked in international hotels for 12 years, including Fleur de Chine Hotel and Le Midi Hotel Chitou. He also worked as specialist of International Affairs Division in Tourism Bureau,MOTC; deputy director of Taipei Economic and Cultural Representative Office in Japan and director of the Tourism Division of Nantou County government. Now he is the professional consultant of Nantou County Sun Moon Lake Tourism Industry Development Association, Nantou County Tourism Association, Changhua County Tourism Industry Association and Tourism Association of Taichung.
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