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名人專訪朱魯青 後疫情時代翻玩國旅!

名人專訪 Celebrity Interview

採訪Writer/翁心童 Leonie Wong

後疫情時代翻玩國旅!

Enjoy Domestic Travel As Much As You Like During Post Pandemic Era!

IDEA 1966 Group CCEO及璟設計團隊創辦人 朱魯青

Idea Chu, the founder of IDEA 1966 Group CCEO and IDEA C


「亞哥花園」、「龍谷自然樂園」、「達樂雕塑花園」、「香格里拉樂園」等頗負盛名的遊樂園是許多人津津樂道的童年回憶,它們都出自於「臺灣遊樂園之父-朱魯青」之手。

The famous amusement parks such as “Encore Garden”, “Dragon Valley Natural Park”, “Da Le Sculpture Garden”, and “Shangrila Paradise” are childhood memories that many people always talk about. These are all designed by “The father of amusement park in Taiwan – Idea Chu.”


經歷過臺灣家家戶戶開車出遊的黃金年代,到人人風靡國外旅遊的時期,再到疫情後國旅逆勢成長的現在,國內旅遊要如何持續保有熱度,朱老師有著他獨到的見解。

After having experienced the golden age that every family in Taiwan travelled by car, then, the period when everyone loved travelling abroad, and then right now, domestic travel has grown against the trend after the epidemic, Idea Chu has his insights on how to maintain the enthusiasm for domestic tourism.


說起國內外旅遊風氣的差異,每年都會跟太太出國旅行的朱老師表示,「在國外,幾乎不會對一個景點刻意包裝,反而是驕傲的保留其最原始的樣貌。」有種「不管遊客喜不喜歡,這就是我們本來的文化特色。」的自信態度,這反而能讓遊客最真實地去感受當地的人文風情。

Speaking of the differences in domestic and foreign travel atmosphere, Teacher Chu, who travels abroad with his wife every year, said “In foreign countries, they rarely create the special atmosphere of the attractions on purpose. Instead of that, they proudly maintain the original appearances.” The confident attitude of “Whether tourists like it or not, this is our own cultural characteristic” makes tourists feel the local culture and humanities in an authentic way.


而正因外國遊客的這種「天生脾氣拗」的性格使然,當他們來到臺灣,最感興趣的旅遊景點當然也就是自然風景、歷史文化、藝文體驗這種最原始接地氣的各種活動,而非只為譁眾取寵刻意營造的觀光打卡點。

Because of this kind of natural stubborn temper of foreign tourists, when they come to Taiwan, instead of those fancy and deliberately created check-in spots, they are more interested in visiting natural landscapes, learning more about historical cultures, and experiencing artistic and cultural and other local activities.

邁入後疫情時代,朱老師認為國旅可以朝兩個方向前進,一則是頂級精緻路線,走訪私人美術館、私房餐廳、名人沙龍等等極富品味的行程。二則是適合普羅大眾的特色文化體驗路線,帶入在地元素與引人入勝的故事內涵來發展。

Entering the post pandemic era, Mr. Chu thinks that there can be two directions to promote domestic travel. One is the high-class and exquisite route. The itineraries include visiting private art museums and restaurants, celebrity salons, and other tasteful activities; the second one is a characteristic cultural experience route suitable for the general public, bringing the local elements and extraordinary stories into itineraries.

最後,朱老師特別推薦了兩個國內必去的私房景點「茂林國家公園」以及「香格里拉遊樂園」,前者是觀賞自然生態與了解原民文化的好去處;後者則提供露營及許多體驗活動,老少咸宜。

At last, Mr. Chu especially recommended two must-visit attractions in Taiwan; they are “Maolin National Scenic Area”and"Shangrila Paradise.” The former one is a good place to admire natural ecology and learn about aboriginal culture; the latter provides many experience activities suitable for all ages, such as camping.

景觀大師朱魯青 Landscape Sculpture Designer - Idea Chu



朱魯青私人美術館一隅

A corner of Idea Chu Art Museum

照片提供:點子故事工坊Idea Story Studio

Photo Resource:Idea Story Studio


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